The logo combines the visual vocabulary of a private educational institution with a custom coat of arms representing the teacher/child relationship, education, and the bucolic nature of the new school’s location. The capital campaign’s logo pulls the educational element directly from the parent logo, but adds the visual twist of opening doors to new students.
A full collateral kit was developed for their team to generate donations; content focused to inform readers of the scale of autism epidemic and the need for specialized education in order to reach these capable — but unique — students. To generate interest in a fundraising luncheon, an invitation was designed with an untraditional folding technique so that it told the story of Victory Academy and its capital campaign in a paced, compelling way.
In 2015, Victory Academy opened the doors to its new location, and has since held successful a capital campaign for a school expansion, building new and dedicated art and music rooms. Their current enrollment is approximately 80 students, and they continue to keep a focus on expansion as they work to provide post-graduation and adult-focused programs to serve even more members of the community.
